Frequently, after creation of a site, to the author letters on improvement of design which often contradict to each other start to go. You do not know, as to think, if not to know theories NLP. Shortly, in NLP allocate three types of people:

    * Conceiving advantage visions.

    * Conceiving advantege ideas inside.

    * Conceiving advantage sensations.

In our country a parity (ratio) about such - 30-50 % Visiual's, 5 % Audio's, 30-60 % Kinestic. On the Internet the parity (ratio), scientifically is not known, but under my assumptions it is more Visiual, than more on the country.

Practice:

How it is applicable (applied) to WEB to Design?

It is noticed, that located in different parts of the screen elements operate on certain (determined) people better. The ideal arrangement of elements below is given to hook on a move. Quantity (amount) of people.

If the trade mark of your site is well-known to visitors he it will be good to work on you at the left from above (for an example: trade mark Intel Inside). If the trade mark of your site is little-known, it is meaningful to place it (him) on the right from above (it will promote his (its) storing by visitors).

All top space of the screen is better for giving graphic decisions, photos, etc.

Audish components are usually poorly important, if it not a site devoted to music.

Arrangement in an average part of the screen. At the left Known, On the right little-known. Probably from audish components to place the Slogan (the Example: Image anything, thirst all or the Effective communications a key to success).

From below the screen it is desirable to allocate two zones:

On the right below where it is better to give the numerical, quantitative information, etc. (the Example - the Address or the prices).

At the left below - Here it is necessary, what those phrases which there are written, caused in the visitor Taste, Feelings, Sensations. A picture should be in the same spirit. (the Example: the Mug of Beer, and an inscription: Feel the present student.)

By the way, I suspect that a banner located in this place, with an inscription: Press me, will have big % of pressing (CTR).

And in summary a small gift:

We had been developed for the given zone such slogan: you Study at school - Press Here. You can freely apply it (him), slightly having changed for the needs the first part. At an arrangement of such button from below - on the right she will yield remarkable results. At us it has turned out CTR 7-12 %. That is very quite good.